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Check not only the overall design but also the ease of ordering. By doing thorough research, you can maximize your ROI (return on investment). Select appropriate advertising media It is also very important to choose an advertising medium that suits your purpose. Number of active users Number of targeted prospects Delivery format large number of competitors Advertising cost market price Analyze the above factors and choose the most suitable medium according to your budget. When choosing an advertising medium, also research trending delivery formats. For example, on Instagram, Stories ads tend to be more familiar to users than in-feed ads. Please keep in mind that the optimal solution changes from time to time due to changes in the times and specifications of each medium.

Choose the most suitable advertising medium acco Laos Phone Number Data rding to your budget and purpose. Create targeted ads Based on the results of prior research, we create advertisements that match the target. For example, if you are creating an advertisement for a cosmetic product aimed at women in their 20s, you can consider the following measures. item Specific measures design ・Create a bright atmosphere with pop colors ・Use women of the same generation as models medium ・Select Instagram and TikTok as the main media ・Create advertisements that mainly use video ads and images appeal ・Attract attention with useful information ・Presentation of specific benefits ・Word of mouth and reviews from people of the same age It is important to create advertisements that will naturally resonate with your target audience.



In your advertising appeal, be sure to present the benefits that you will receive by purchasing your product. When it comes to shampoo, the target audience should be interested in ``what kind of hair type can be obtained'' rather than ``new developments'' or ``special ingredients.'' Analyze your target's behavior, hobbies, and preferences, and come up with an appealing statement. Run an A/B test Once you start advertising, be sure to conduct A/B tests to repeatedly verify effectiveness and make improvements. An A/B test is a test that divides an ad into two variations and tests which one is more effective. title Background color appeal statement Product placement image size For example, change the above elements to see if they are more likely to be clicked.