Question product The market

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Especially today, is in constant change. Therefore, some products may have great growth for the brand but, at the same time, little participation in the labor market. Since they are products that do not have a fixed stability , they cause some doubt on the part of the companies that produce them. In general, they require a high investment to become star products, but since they have so little relevance in the market, they do not generate the profits that you would expect for your brand. That makes them the weak point in your catalog , since the income they generate does not correspond to the large investment that is needed.


It is important that you know how to identify what your question product is. This way Belarus WhatsApp Number you can design a marketing campaign that allows it to have the opportunity to become a dog product or a star product. These are usually products that require time to mature and gain an important space within your catalog . Once you have identified what your question is, you can get to work to work on it and polish it in the market. Cow products As we already mentioned, the third element of this matrix is ​​the empty product. This receives its name thanks to the comparison with the importance that the cow has in the food industry and in the market.





They are mature products, with great weight in your catalog and that have customer preference. Cow products are already consolidated in the market, so they do not need to grow. By having a strong position in the market, they do not require a greater investment , in addition to generating a large amount of profits for your company. It is recommended to use the profits from empty products to promote others in your catalog that are not doing so well, such as questions. In this way, it invests in other products on the market to ensure their maturity and, over time, these also become empty products for the company.