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They are those metrics most relevant to your strategy, which determine your success or not. Victor Coutinho Sep ,  |  min read Do you know what successful strategies have in common? All of them constantly follow how their actions behave. According to Content Trends , . of companies that document their strategy consider themselves successful. In companies that do not do this documentation, this percentage drops to .. This support is what allows us to determine what is working and what is not. Basically, it is the best way to analyze the results .

But this analysis needs numbers! These numbers are the best way to Bahamas WhatsApp Number know if your results are in line with the objectives of your digital marketing strategy , and if your company is obtaining the desired ROI . If you want to understand more about marketing in the online environment, planning, benefits and definition of objectives, download this complete material on the subject:  Digital Marketing Guide Find out how to improve your strategy right now! To help you measure these results, we are going to talk about everything you need to know about the famous KPIs. In this article you will learn: What is KPI; What is the difference between KPI and metric.





KPI; Why Facebook Likes Are Not Good Top KPIs; What are the types of KPIs.  What is KPI? KPI comes from the acronym in English for Key Performance Indicator , that is, Key Performance Indicator. It is a way of measuring whether an action or a set of initiatives is effectively meeting the objectives proposed by the organization. There are thousands of indicators that can be measured. We are in an era in which the flow of information is immense and constant. The central point is knowing how to choose which are the best indicators to measure. A KPI can be a number or a percentage. For example, if you want to measure how many pages a visitor viewed on the blog you created for your company during a visit, you will have a number ( pages per visit, for example).